Lead Scoring 101: How to Use Data to Calculate a Basic Lead Score
When most people start implementing inbound marketing, they’re primarily worried about getting enough new leads in the funnel.
When most people start implementing inbound marketing, they’re primarily worried about getting enough new leads in the funnel.
Over the last decade, I’ve helped set and track marketing goals for B2B businesses of all kinds —
B2C Content Marketer of the Year Jim Bentubo led a team to tell a new corporate blog story